What clients say.

The most common answer to "what would you improve?" is nothing.

When people are asked what they’d suggest to improve a session, the most common answer is that it should have been longer.

Every coaching client surveyed from 2024 to 2026 gave positive feedback, and every one said they would recommend me. These are real people, real results, and real words. None of it dressed up.

In their own words.

Video testimonials.

Sometimes a transcript doesn’t capture it. Here are a few clients and groups talking about what actually changed.

Play

Case Studies

“What I’m doing is enough. I don’t always have to be beyond that.”

Anna Wood · Photographer and business owner · 1:1 coaching

Anna’s business looked fine from the outside and ran on quiet panic underneath. The work started with one question: are you allowed to make mistakes? A year on she works less, earns more, and protects a full day off a week.

“Never has the clichéd expression ‘you don’t know what you don’t know’ been more relevant.”

Bevan Yates · Cactus IT · Business Owner Group Programme

Bevan built his IT business on trust and carried every bit of it himself. Three sessions alongside other owners taught him the difference between handing over a task and handing over ownership. He now runs a four-day week, and his North Star is written: enable the business to grow without me.

“They will save me at least three days per month.”

Heidi Pattison · HP Cleaning · Business Owner Group Programme

Heidi’s team of eighteen trusted her with everything, and everything is what she carried. The programme moved her from control to trust: the work phone now goes down on Friday and stays down, and the senior she trained carries work that was always hers.

"Big shift away from troubleshooting and being the final answer, and moving towards focusing on sales and building the sales engine."

Dan · Connect It All · Business Owner Group Programme

Dan came to the programme to optimise, not repair, then found what was actually holding the business back: he was its only salesperson, and the person his team waited on for every green light. He held the team meeting he had been avoiding and was honest with them about his own impact. A new business plan and sales engine are now underway, and his team makes the day-to-day calls without him.

“She asked the questions I didn’t always want to answer, but they were exactly the questions I needed to hear.”

Kerry Smith · White Rose Training · Business Owner Group Programme

A year into running her training business, Kerry was teaching, doing the admin, serving the customers and holding the strategy in her head. Always firefighting. Now she finishes at eight instead of ten, weekends are hers again, and no less gets done.

"You unlocked areas of me that I already had in me, but I wasn't able to unlock. Like waking up after your first workout and finding muscles you didn't know you had."

Qasim Akhtar · Chairman, Bradford City Women & Girls · 1:1 coaching

Qasim has chaired the club since he was twenty three, with no training and no playbook behind him. By November 2025 he was absorbing everything himself and doing jobs his people never got the chance to grow into. Eight months later he talks about leading the club rather than managing it, and the first team went up at the end of the most successful season in the club’s history.

“I’m never going to be loud, but I can be quietly confident.”

T · Senior leader · 1:1 coaching

T moved fast into a senior role and privately questioned whether he was ready for it. Six months of coaching anchored him in his own values instead of an imagined standard. Decision-making confidence went from three out of ten to seven, energy from two to seven, and he backs his own judgement in rooms where he used to second-guess it.

clients coached

0 +

paid coaching hours

0 +

people trained

0 +

client satisfaction

0 %

The results are real.

Winner, New Business of the Year, Keighley and Airedale Business Awards 2025

Testimonials From Coaching Clients

From workshops and speaking

of delegates would recommend

0 %

average rating across all evaluated sessions

5 *

people trained

0 +

Testimonials

"Jasmine Clarke spoke at our Quarterly Business Bees networking event in January 2026 and was absolutely brilliant. Her session on Choosing a Word for the Year was engaging, calm, and incredibly well pitched for business owners and senior leaders. Jasmine has a natural way of creating space for reflection while still offering practical takeaways. The session was thoughtful, accessible, and energising without being overwhelming. Attendees left with clear insights, prompts they could immediately use, and a renewed sense of focus for the year ahead. I wouldn't hesitate to recommend Jasmine to organisations or leadership groups looking for impactful, engaging sessions."

Liz Brewster

Craven Consultancy Services

"Jasmine attended our conference to provide sessions for our franchisees around mindset and they were really well delivered and received. She listened to exactly what we wanted and we received some great feedback. We would not hesitate to recommend Jasmine and have since asked her to provide mindset training for all franchisees!"

"Jasmine is fantastic. I can't remember the last time I met such an inspiring, authentic and engaging trainer. Having spent an evening and day with Jasmine I am inspired with renewed purpose and practical tools to achieve my goals."

"Jasmine is an excellent communicator whose passion for empowering people is evident from the very first word of her sessions. Blending humour, vulnerability and experience, Jasmine makes her sessions fun and practical. I always leave with an achievable plan. Book her - you won't regret it."

"Super-practical, with lots of sound advice backed up with scientific evidence. Jaz is really engaging and delivers it in a relatable way."

"Thank you for a great training session today - I got twice as much done this afternoon using your tools than this morning!"

Read our Google Reviews ★★★★★

All reviews are from real clients. If you want to see more, including the most recent ones, you can find them on Google.

      
   The Sharpened Leader®
   24 Google reviews 
  Write a review 
  
 
 
   
 
 
       Posted on Google  
   
   Heidi Pattison 
 
 
 
 Trustindex verifies that the original source of the review is Google. Would throughly recommend working with Jasmine to scale your business and sharpen your leadership. The course I did was informative, interesting and inspiring. It gave me the clarification on what I needed to do to drive my business forward and stop coasting along! I could not recommend highly enough. I’ve looked into coaching before at unachievable pricing and also high pressured sales approach. None of that here I recommend the course and jasmine to all my friends looking for that next step in their business development.
  
 
      Posted on Google  
   
   Kerry Smith 
 
 
 
 Trustindex verifies that the original source of the review is Google. I can't recommend the Sharpened Leader coaching programme highly enough.

Over the last three months, Jasmin has challenged me in all the right ways. She asked the questions I didn't always want to answer, but they were exactly the questions I needed to hear. Rather than giving me the answers, she helped me uncover them for myself, which has made the learning far more powerful and long-lasting.

One of the biggest takeaways for me was discovering my strengths and learning to build on them, instead of constantly focusing on trying to improve my weaknesses. That shift in mindset has been incredibly empowering.

The programme has completely changed the way I look at my business. I now have much more clarity, confidence and direction, and I genuinely feel like I'm on the right path for the future.

Thank you, Jasmin, for your support, encouragement and belief in me throughout the programme. It's been an invaluable experience, and I'm excited to put everything I've learned into practice.
  
 
      Posted on Google  
   
   Bevan Yates 
 
 
 
 Trustindex verifies that the original source of the review is Google. Jasmine is professional, insightful and a joy to work with. I found her 'Sharpened Leader' course very challenging and rewarding, I'd recommend it to anyone!
  
 
      Posted on Google  
   
   Anna Wood 
 
 
 
 Trustindex verifies that the original source of the review is Google. I can't recommend coaching with Jasmine enough. Jasmine has been the most incredible support to me over the last year, helping me streamline systems, realise my goals, and so much more. Jasmine is a brilliant coach who is kind, approachable and professional. We have laughed, cried, and genuinely my sessions ahve been a real highlight of being a business owner so far.

Over the last year I have worked with Jasmine to look at ways I can improve my systems. A year on and I feel so much more confident about my business. Jasmine has helped me see things I can drop and things I can automate which has helped me be more organised.

On a personal level I feel like I have grown so much in confidence during this process. The questions she has asked me have often still been ruminating in my brain days later, and it's from this that I have seen real growth in my mindset and a calmness I was searching for.

In business terms, Jasmine has helped me to really work out what it is I want. That's been a gradual journey but I am now so excited for the future. I don't think I would be working on the projects I am now were it not for the coaching sessions I've had.

Jasmine, thank you so much for everything.
  
 
      Posted on Google  
   
   Sarah Harland 
 
 
 
 Trustindex verifies that the original source of the review is Google. Jasmine has such a wonderfully gentle way of coaching. You enter the session thinking you know what you want to talk about but something always unearths itself - something I’d never thought of in that way or a lightbulb moment appears. Clear action points and a great summary was received afterwards to refer back to. Everyone needs a bit of Jasmine in their life!
  
 
      Posted on Google  
   
   Liz Brewster 
 
 
 
 Trustindex verifies that the original source of the review is Google. Jasmine Clarke from Zest Ex Coaching spoke at our Quarterly Business Bees networking event in January 2026 and was absolutely brilliant.

Her session on Choosing a Word for the Year was engaging, calm, and incredibly well pitched for business owners and senior leaders. Jasmine has a natural way of creating space for reflection while still offering practical takeaways, and the concept of using one word as an anchor for clarity and direction really resonated with the room.

The session was thoughtful, accessible, and energising without being overwhelming. Attendees left with clear insights, prompts they could immediately use, and a renewed sense of focus for the year ahead.

I wouldn’t hesitate to recommend Jasmine to organisations or leadership groups looking for impactful, engaging coaching-led sessions.
  
 
      Posted on Google  
   
   Sarah Elson 
 
 
 
 Trustindex verifies that the original source of the review is Google. It is amazing how much clarity you can get in an hour when you have someone asking the right questions. Thanks Jasmine for a super productive coaching session last week. So many "Aha-moments" and a realistic action plan. Looking forward to implementing what we talked about and to the next session.
  
 
      Posted on Google  
   
   Tom Hopper 
 
 
 
 Trustindex verifies that the original source of the review is Google. I really enjoyed coaching experience with Jasmine.

From the start of the process, Jasmine created a comfortable and safe environment to explore my challenges and development needs.

Jasmine offered insight and guidance to help me work through roadblocks and look at challenges and obstacles in the round, this helped unlock different approaches and also helped me identify areas of personal achievement and capability that I had not previously recognised.

I would definitely recommend coaching to anyone seriously looking to improve their own outlook and performance, and I cannot imagine working with a better coach than Jasmine.
  
 
      Posted on Google  
   
   Liz Brewster 
 
 
 
 Trustindex verifies that the original source of the review is Google. I approached Jasmine at Zest when my son was having a few life challenges, he has had fortnightly sessions with Jasmine and the difference in him is amazing, she coached him into setting his own goals and working towards completely changing his mindset and outlook going forward.  I would not hesitate to recommend Zest Coaching, it has made a real noticeable difference to my son and he now has set plans looking ahead to his future.
  
 
      Posted on Google  
   
   Clare Avey 
 
 
 
 Trustindex verifies that the original source of the review is Google. Amazing experience clearly defined my strengths and empowered me to achieve the next step in my career!
  
 
  
  
 
    Verified by Trustindex  Trustindex verified badge is the Universal Symbol of Trust. Only the greatest companies can get the verified badge who has a review score above 4.5, based on customer reviews over the past 12 months. Read more

What clients say.

The most common answer to "what would you improve?" is nothing.

In their own words.

Video testimonials.

Case Studies

“What I’m doing is enough. I don’t always have to be beyond that.”

“Never has the clichéd expression ‘you don’t know what you don’t know’ been more relevant.”

“They will save me at least three days per month.”

"Big shift away from troubleshooting and being the final answer, and moving towards focusing on sales and building the sales engine."

“She asked the questions I didn’t always want to answer, but they were exactly the questions I needed to hear.”

"You unlocked areas of me that I already had in me, but I wasn't able to unlock. Like waking up after your first workout and finding muscles you didn't know you had."

“I’m never going to be loud, but I can be quietly confident.”

The results are real.

Testimonials From Coaching Clients

From workshops and speaking

Testimonials

Read our Google Reviews ★★★★★

Ready to find out for yourself?

Twice a week, straight from my brain

You're about to be sharpened!

What clients say.

The most common answer to "what would you improve?" is nothing.

In their own words.

Video testimonials.

Case Studies

“What I’m doing is enough. I don’t always have to be beyond that.”

“Never has the clichéd expression ‘you don’t know what you don’t know’ been more relevant.”

“They will save me at least three days per month.”

"Big shift away from troubleshooting and being the final answer, and moving towards focusing on sales and building the sales engine."

“She asked the questions I didn’t always want to answer, but they were exactly the questions I needed to hear.”

"You unlocked areas of me that I already had in me, but I wasn't able to unlock. Like waking up after your first workout and finding muscles you didn't know you had."

“I’m never going to be loud, but I can be quietly confident.”

The results are real.

Testimonials From Coaching Clients

From workshops and speaking

Testimonials

Read our Google Reviews ★★★★★

Ready to find out for yourself?

Twice a week, straight from my brain

You're about to be sharpened!

This website uses cookies